THE CURRENT EFFECT

CONVERSATIONS THAT CHANGE PERSPECTIVE

Find Your True Voice
Find Your True VoiceWendy Lunt
Published on: 25/06/2026

AI slop is easy for humans to detect; we know how you talk, and we know when you are producing something that doesn't sound like you. Use this AI interview prompt to extract your complete tone of voice and apply it to all of your content.

Social Media & Content MarketingBrand and Authority
Your Google Business Profile Name Could Be Putting You at Risk
Your Google Business Profile Name Could Be Putting You at RiskWendy Lunt
Published on: 23/06/2026

Learn the rules for naming your Google Business Profile to avoid suspension and improve ranking and being cited by AI.

SEO, Local Search & Online Visibility
Is your business on the digital backroads?
Is your business on the digital backroads?Wendy Lunt
Published on: 21/04/2026

AEO. AEO. Social. Three locations. One strategy. Here's how to stop being invisible online and start owning the digital real estate where your future clients are searching.

SEO, Local Search & Online Visibility

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